H&M: Is Corpse-Like Model A Step Too Far?

These days we all know that models are airbrushed to within an inch of their lives. But what happens when one of the biggest UK fashion retailers release pictures promoting a clothing line, where the model does actually look dead?

When images of H&M’s Marni collaboration got released to the public they triggered a series of negative reactions amongst British fashion editors and parents alike. There were fed-up of yet another skinny model being held up as the epitome of beauty.

The model in question was 26-year-old Aymeline Valade, from France, who has walked the runway for the likes of Gucci, Chanel and Louis Vuitton, to name a few.

“This model looks very unwell, almost corpse-like,” says Dr. Julian Spinks to the Daily Star. “Her skin is grey, you can see prominent veins in her hands and she has huge eye bags,” he says. “I find it incredible that a fashion store like H&M, which appeals to young people, is using an image which encourages them to be unhealthy.”

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