There are hundreds of products available which claim to help you with weight loss. But whether it’s weird gadgets of faddy diets clinics offering weight loss surgery rarely need to worry – we all know that only healthy eating, exercise and liposuction can banish those muffin tops and beer bellys.
However, the latest product claiming to have effective weight loss benefits is a bit different. It comes in the form of a perfume bottle and is called Prends–moi.
Makers claim the fragrance is designed to ‘slim with pleasure’ and is based on ‘aromatherapeutic’ and ‘neurocosmetic’ research.
The perfume contains ingredients which release B-endorphins present in the skin and a ‘pleasure message’ is transmitted through the brain triggering a sensation of well being and an increase in contentment reducing the need to overeat.
73{19761799e1353b7a6a49a5f02d3172230495afcde52b198895f8f3ba7ac759cb} of testers felt a feeling of pleasure when applying the perfume, so the stats match the hype. It’s a ‘Slimming Complex’ formulated with caffeine, carnitine and spirulina extract activates the two key enzymes directly involved in lipolysis (fat degradation).
A trial study by BIO-EC of women aged between 18 and 70 years of age, who were not on a diet, found that 75{19761799e1353b7a6a49a5f02d3172230495afcde52b198895f8f3ba7ac759cb} felt the perfume limited the need to snack and 73{19761799e1353b7a6a49a5f02d3172230495afcde52b198895f8f3ba7ac759cb} felt a feeling of pleasure.
Smells a bit suspicious to us, but you never know…
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