Polyurethane Breast Implants

Pure Polyurethane ImplantsDid you know there are breast implants available that reduce the risk of the commonest complication, and the commonest reason for further surgery, by at least TEN times compared with other implants?

If you are considering breast implant surgery you need to know about all of the options so you can make an informed choice.

What is Capsular Contracture?

Everyone considering breast implant surgery soon discovers that the most common complication is capsular contracture. This is where the membrane, which grows around all implants and which normally you can’t see or feel, behaves like “shrink-wrap”. This compresses the implant causing it to feel firm or hard, often distorting its shape.

Unfortunately this complication is by far the biggest cause of dissatisfaction and the need for further surgery. Evidence submitted to the regulatory authority in the USA, the FDA, showed that by 7 years up to 16% of patients had developed capsular contracture with both smooth and textured surfaced implants. To fix this further surgery is needed.

How can it be reduced?

The Pure – Polyurethane implants are cohesive silicone gel implants with a polyurethane foam surface which reduces the risk of capsular contracture to 1%.

Are they new?

This type of implant is not new. They were first used in 1968 so there is more than 40 years of data and research showing that these implants are safe. Since 1970 there have been more than 100 papers and articles published in learned journals around the world about the use of these implants. The papers have confirmed their safety and reduced rate of capsular contracture. Long term excellent results, research shows significantly lower incidence of capsular contraction with polyurethane implants. Capsular contraction remains the highest complication of breast enhancement surgery.

How do they do this?

When the Pure – Polyurethane implants are used, the foam covering becomes part of the capsule. It acts as a scaffolding or lattice, which the collagen fibres (which make up the capsule) wrap themselves around. They are stabilised and no longer lined up end on end as seen in the capsules of smooth and textured implants. The fibres are unable to slide over one another so the capsule is much less likely to contract like shrink wrap. The unique surface of the polyurethane foam covered implant grips to the capsule like Velcro reducing the risk of displacement and rotation. In fact these implants are guaranteed not to rotate which means the option of tear drop implants can be chosen without the fear of rotation.

Are there other advantages with the Pure Implants?

Pure – Polyurethane implants do not move – the unique bond formed by the body’s own tissue surrounding the Polyurethane implant, eliminates many other commonly seen breast implant problems that can occur with silicone textured implants. Such as – Symmastia (or “breadloafing” where the implants meet in the middle of the chest), lateral displacement (implants moving under the arm), “bottoming out”, (where the implant gradually moves downward on the chest) and rotation (a particular complication of “natural teardrop shaped” implants – where the implant can rotates either in a clockwise movement, or by “flipping over” inside the implant pocket).

The Pure – Polyurethane implants are manufactured by Silimed, one of the world’s largest producers of silicone medical devices. The implants are CE marked for use throughout Europe.

The Pure Implants – Polyurethane implants are covered by the Product Replacement Programme, covering against implant rupture for the patient’s lifetime and capsular contraction and rotation for 10-years.

Long term excellent results, research shows significantly lower incidence of capsular contraction with polyurethane implants. Capsular contraction remains the highest complication of breast enhancement surgery.

For more information see www.pureimplants.com

Innovative Awards For An Innovative Industry

The aesthetic and dental business is one of the most forward-looking industries in the world. It is constantly pushing the boundaries of what is possible to achieve and matches technological advances with human endeavor to create stunning solutions which change people's lives for the better.

The MyFaceMyBody Awards wants to recognise and celebrate this.

The prestigious awards are the first awards within the aesthetic and dental industry where consumers are involved in the voting process. Every treatment and cutting-edge procedure is aimed at helping consumers, so why not let them have a say in the products and procedures which have changed their lives? Let consumers tell us which clinics they love?

For this reason the awards aim to recognise and reward brands for their product innovation and popularity. Clinics will also be rewarded for providing exceptional experiences and outstanding customer service.

Let us offer you a very warm welcome to the MyFaceMyBody Awards.

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The Voice Of The Consumer

MyFaceMyBody is a television and online resource for consumrs seeking advice on hundreds of beauty and cosmetic treatments. It allows people to access information, learn about treatments, follow the latest procedures and discuss them via our social media channels.

Now into its fourth year, MyFaceMyBody, is led by celebrity beauty consultant, Stephen Handisides.

Stephen presented the MyFaceMyBody TV show on Sky in the UK and now he will be producing its third series in America and Australia for 2012.

MyFaceMyBody in 2011 was also nominated for Best Product Innovation with the technology it developed around its interactive skincare testing and online shop.

Our ethos has always been to promote the aesthetic and dental industry and to try to create a common goal amongst everyone involved in changing people's lives. The awards therefore will also embody this philosophy and celebrate the achievements of the dental and aesthetic industry, leading medical professionals, clinics and brands.

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Aesthetic Awards list

Best Injectable Anti Ageing Treatment
Best Cosmeceutical Product
Best Body Reshaping procedure incl semi invasive as well as take home devises
Best Skin Tightening Treatment ( take home or professional) includes Micro-needling, skincare, skin peels and also Laser treatments

Dental Awards

Best tooth whitening Product
Best Dental Hygiene Product - Floss, Electric, Mouthwash
Most Innovative Treatment or Service

Clinic Awards

Best Customer Experience
Best Clinic
Best Clinic Team
Best Non Surgical Makeover (Facial Aesthetics, body reshaping or smile transformations -vitamin,meso and fillers)

Media Awards

Best Documentary or Television Series
Best Online Information Resource
Best Beauty Ambassador
Best Industry Magazine (Trade Specific)

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A Unique Opportunity For You

Why not make a statement about your company? One that says you are proud of your products, that you're setting industry standards and that you want to be associated with providing an exceptional consumer experience. The MyFaceMyBody awards will provide you with the opportunity to do this.

And that's not all.the awards are your chance to promote your products or service to both industry professionals as well as consumers. And this isn't a one-night affair. Our sponsorship packages have been designed to provide you with enhanced coverage over a six month period - before, during and after the event.

MyFaceMyBody will reach 10 million consumers during the run up to the awards via a television campaign, coverage in major magazines and news outlets, as well as via our exceptional social media channels.

Influence the influencers. The awards will be attended by leading health, cosmetic professionals, journalists and celebrities.

Be surprised. There are sponsorship packages available for every budget.

For further information about sponsorship opportunities please contact Stephen by completing the below





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Bridge2Aid

More than 70% of the world's population have no access to the simplest of dental pain relief, leaving billions to face a daily battle with pain in the toughest of life circumstances.

Bridge2Aid was founded as a response to this terrifying problem, by providing access to dental pain relief and to help the millions of people suffering in the developing world. Focussing on sustainability, and with the help of dentists and nurses from the UK, they train more than 48 health workers each year with plans for expansion. Because of this work, an estimated 1.7 million people now live within reach of someone who can help them when they have dental pain.

Bridge2Aid sends around 120 volunteer dentists and nurses from the UK out to East Africa to help train local health workers in basic extraction techniques. This is an area where people have no access to pain relief, leaving millions in pain, and often it lasts years - leaving people unable to work and feed their families.

There are Clinical Officers in place who look after around 20,000 people and dress wounds, deliver babies etc but they don't have any dental training - so this is where we come in! They have 1 week theory and then spend 2 weeks of intensive hands-on training time with our volunteers. If they "pass" the programme, they are given all the equipment they will need to care for their own communities.

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