Psoriasis

Psoriasis is a common skin condition affecting 2-3% of the population in the UK. It is a chronic scaling disease of the skin which can range from localized dry spots of skin to large areas anywhere on the body. Psoriasis occurs when the usual skin cell replacement processes are speeded up, resulting in red, scaly patches where dead skin cells build up on the surface of the skin. Psoriasis can be very distressing for sufferers, both physically and mentally.

What is Psoriasis? Psoriasis appears as raised red, scaly patches on the skin. The scales are the accumulation of dead skin cells on the surface of the skin. Psoriasis sufferers have this build up of dead skin cells as the condition causes the normal skin renewal process to dramatically accelerate: while normal skin cells take 21-28 days to replace themselves, psoriasis sufferers’ skin cells are replaced every 2-6 days.

Psoriasis can range in appearance from mild to severe, with scaly patches in a variety of shapes and sizes. The precise cause of the condition is unknown, but stress, hereditary and genetic factors are thought to play a part. Psoriasis affects both males and females of all ages. Psoriasis is not contagious, nor can it be transferred from one part of the body to another.

Do I have Psoriasis? If you think you have psoriasis, it is advised to see a doctor for a visual diagnosis. If you have the condition, a doctor will be able to discuss potential treatment options with you and may also refer you to a dermatologist.

Treatments & Solutions There is no present cure for psoriasis, but there are a number of drugs and treatments that can relieve and control the condition, often for long periods of time. Initial treatment may be with topical therapies – creams, lotions, ointments and gels that are applied directly to the skin. Most topical treatments contain active ingredients such as Vitamin D derivatives; coal tar; topical steroids or Vitamin A derivatives. If you do not respond to the topical treatments, you may be referred to a dermatologist who can prescribe various treatments including phototherapy with UVA or UVB light.

Costs Prescription treatments for psoriasis are available on the NHS (see NHS.uk for more information).

Choosing a Practitioner It is always advisable to see a specialist skin doctor, also known as a dermatologist, when seeking treatment for a specific skin condition.

Innovative Awards For An Innovative Industry

The aesthetic and dental business is one of the most forward-looking industries in the world. It is constantly pushing the boundaries of what is possible to achieve and matches technological advances with human endeavor to create stunning solutions which change people's lives for the better.

The MyFaceMyBody Awards wants to recognise and celebrate this.

The prestigious awards are the first awards within the aesthetic and dental industry where consumers are involved in the voting process. Every treatment and cutting-edge procedure is aimed at helping consumers, so why not let them have a say in the products and procedures which have changed their lives? Let consumers tell us which clinics they love?

For this reason the awards aim to recognise and reward brands for their product innovation and popularity. Clinics will also be rewarded for providing exceptional experiences and outstanding customer service.

Let us offer you a very warm welcome to the MyFaceMyBody Awards.

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The Voice Of The Consumer

MyFaceMyBody is a television and online resource for consumrs seeking advice on hundreds of beauty and cosmetic treatments. It allows people to access information, learn about treatments, follow the latest procedures and discuss them via our social media channels.

Now into its fourth year, MyFaceMyBody, is led by celebrity beauty consultant, Stephen Handisides.

Stephen presented the MyFaceMyBody TV show on Sky in the UK and now he will be producing its third series in America and Australia for 2012.

MyFaceMyBody in 2011 was also nominated for Best Product Innovation with the technology it developed around its interactive skincare testing and online shop.

Our ethos has always been to promote the aesthetic and dental industry and to try to create a common goal amongst everyone involved in changing people's lives. The awards therefore will also embody this philosophy and celebrate the achievements of the dental and aesthetic industry, leading medical professionals, clinics and brands.

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Aesthetic Awards list

Best Injectable Anti Ageing Treatment
Best Cosmeceutical Product
Best Body Reshaping procedure incl semi invasive as well as take home devises
Best Skin Tightening Treatment ( take home or professional) includes Micro-needling, skincare, skin peels and also Laser treatments

Dental Awards

Best tooth whitening Product
Best Dental Hygiene Product - Floss, Electric, Mouthwash
Most Innovative Treatment or Service

Clinic Awards

Best Customer Experience
Best Clinic
Best Clinic Team
Best Non Surgical Makeover (Facial Aesthetics, body reshaping or smile transformations -vitamin,meso and fillers)

Media Awards

Best Documentary or Television Series
Best Online Information Resource
Best Beauty Ambassador
Best Industry Magazine (Trade Specific)

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A Unique Opportunity For You

Why not make a statement about your company? One that says you are proud of your products, that you're setting industry standards and that you want to be associated with providing an exceptional consumer experience. The MyFaceMyBody awards will provide you with the opportunity to do this.

And that's not all.the awards are your chance to promote your products or service to both industry professionals as well as consumers. And this isn't a one-night affair. Our sponsorship packages have been designed to provide you with enhanced coverage over a six month period - before, during and after the event.

MyFaceMyBody will reach 10 million consumers during the run up to the awards via a television campaign, coverage in major magazines and news outlets, as well as via our exceptional social media channels.

Influence the influencers. The awards will be attended by leading health, cosmetic professionals, journalists and celebrities.

Be surprised. There are sponsorship packages available for every budget.

For further information about sponsorship opportunities please contact Stephen by completing the below





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Bridge2Aid

More than 70% of the world's population have no access to the simplest of dental pain relief, leaving billions to face a daily battle with pain in the toughest of life circumstances.

Bridge2Aid was founded as a response to this terrifying problem, by providing access to dental pain relief and to help the millions of people suffering in the developing world. Focussing on sustainability, and with the help of dentists and nurses from the UK, they train more than 48 health workers each year with plans for expansion. Because of this work, an estimated 1.7 million people now live within reach of someone who can help them when they have dental pain.

Bridge2Aid sends around 120 volunteer dentists and nurses from the UK out to East Africa to help train local health workers in basic extraction techniques. This is an area where people have no access to pain relief, leaving millions in pain, and often it lasts years - leaving people unable to work and feed their families.

There are Clinical Officers in place who look after around 20,000 people and dress wounds, deliver babies etc but they don't have any dental training - so this is where we come in! They have 1 week theory and then spend 2 weeks of intensive hands-on training time with our volunteers. If they "pass" the programme, they are given all the equipment they will need to care for their own communities.

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