NEW STATS SHOW RISE IN COSMETIC SURGERY PROCEDURES: MOOB JOBS ROCKET!
Britons still found ways to perk up during the recession, according to the latest audit figures from the British Association of Aesthetic Plastic Surgeons (www.baaps.org.uk), the not-for-profit organisation established for the advancement of education and practice of Aesthetic Plastic Surgery for public benefit.
The number of surgical procedures in 2010 showed a slow but steady rise of 5% from 2009 to a total of 38,274. The most impressive statistics have been recorded specifically in breast augmentation (up 10%), facelifts (up 12%) and a whopping increase of 28% in gynaecomastia or ‘man boob’ ops –now the second most common procedure among males.
Highlights:
* 38,274 surgical procedures were carried out by BAAPS members in 2010, a 5% increase from 2009, when 36,482 were performed
* Women had 34,413 procedures in 2010, up from 32,859 (a modest increase of 5%) but interest in male surgery remained rather higher with a 7% rise overall (from 3,623 last year)
* Breast augmentation (‘boob jobs’) showed an impressive growth of over 10% from 8,537 to 9,418 in 2010 – and remains the most popular cosmetic surgery procedure
* Facelifts proved popular among men and women, with an average rise of 12% for both genders, eclipsing breast reduction as women’s third most popular procedure
* ‘Man boob’ ops or Gynaecomastia rose from 3rd most common procedure among males to 2nd, rising an impressive 28% in 2010 from 581 to 741 ops
* Male brow lifts and male nose jobs (‘Rhinoplasty’) both rose quite considerably (up 13%), from 109 to 123 and 877 to 993 respectively – in fact brow lifts went up from being the 7th most common procedure for men, to 5th place in 2010
* Nose jobs proved popular with both sexes, increasing by nearly 10% combined overall
* The only procedures to go down in favour were tummy tucks (Abdominoplasty), which was down 7.5% and pinning back prominent ears (Otoplasty), down 17%
According to Fazel Fatah, consultant plastic surgeon and President of the BAAPS; “The public’s interest in aesthetic surgery remained strong in spite of the economic downturn. Procedures showing the more considerable rise during this period seem to be, perhaps not surprisingly, concentrated on the most visible areas of the body: facelifts, breasts and nose jobs. Surgeries that decreased in popularity were for the areas which could potentially be ‘hidden’ or disguised by fashion and hairstyles, such as tummy tucks and pinning back prominent ears.”
The figures in full:
MEN & WOMEN COMBINED
The top surgical procedures for men & women combined for 2010 in order of popularity (the ranking showed no changes from last year in the order of procedures) are as follows:
* Breast augmentation: 9,430 – up 10% from last year
* Blepharoplasty (eyelid surgery): 5,779 – up 6.2%
* Breast Reduction:4,959 – up 5.4%
* Face/Neck Lift: 4,756 – up 12%
* Rhinoplasty:4,207 – up 9.7%
* Liposuction: 3,369 – down 4%
* Abdominoplasty: 3,147 – down 7.5%
* Browlift: 1,513 – up 5.6%
* Otoplasty (ear correction): 1,114 – down 17%
WOMEN ONLY
Women had 90% of all cosmetic procedures in 2010, the same percentage of total procedures as in 2009. 2010 figures for women in order of popularity:
* Breast augmentation: 9,418 – up 10.3% from last year
* Blepharoplasty (eyelids): 5,127 – up 7%
* Face/Neck Lift: 4,493 – up 12% (Up from 4th to 3rd place)
* Breast Reduction: 4,218 – up 2.3% (Dropped 3rd to 4th place)
* Rhinoplasty: 3,214 – up 8.6% (Up from 7th to 5th place)
* Abdominoplasty: 3,039 – down 7% (Dropped from 5th to 6th place)
* Liposuction: 2,896 – down 3.8% (Dropped from 6th to 7th)
* Brow lifts: 1,390 – up 5%
* Otoplasty (ear correction): 618 – down 23%
MEN ONLY
Men had 10% of all cosmetic procedures in 2010 (3,861), the same percentage of total procedures as in 2009. The 2010 figures for men in order of popularity:
* Rhinoplasty: 993 – up 13.2%
* Breast Reduction: 741 – up 27.5% (Up from 3rd to 2nd place)
* Blepharoplasty (eyelid surgery): 652 – up 5.8% (Dropped from 2nd to 3rd place)
* Otoplasty (ear correction): 496 – down 27%
* Liposuction: 473 – up 5.2%
* Face/Neck Lift: 263 – up 11.4%
* Brow lifts: 123 – up 12.8% (Up from 8th to 7th place)
* Abdominoplasty: 108 – down 20% (Dropped from 7th to 8th)
The rise in man boob ops is probably due to the awkwardness and rejection men feel when naked and in front of a woman. How many women have undressed their man to be surprised by some breasts comparable to their own? More than you might expect I suspect – around 40-60% of men are affected in varying degrees by the condition. But surgery offers an excellent solution. A moob job consists of removing the fatty tissue under general anaesthetic. The operation takes around 1-3 hours and most patients can resume full activity, including exercise, about a month following surgery.
